The Pea Ridge Visitor Center is located down the new entrance road from Hwy 62. Once inside the Visitor Center, there is a 28-minute orientation film "Thunder in the Ozarks." The park's film was produced in 2001. The park's museum was opened in 1963, but the exhibits have been completely updated as of February 2010. The park's Eastern National Bookstore is also located in the Visitor Center.